Zeiss Batis 40mm f/2 CF Lens Announced, Price: $1,299

Zeiss has announced the new Batis 40mm f/2 CF (Close Focus) lens for full-frame mirrorless cameras. According to Zeiss this is “the most versatile lens in the Batis family.”

The new  lens is designed specifically for Sony E-mount full-frame mirrorless cameras. The Batis lineup now covers five focal lengths ranging from 18mm to 135mm.  Check out all the Batis lenses at major stores for availability (B&H Photo Video | Adorama | Amazon).

The Batis 40mm f/2 CF has a minimum focusing distance of 9.45 inches (24cm) with a maximum reproduction ratio of 1:3.3. The new Zeiss Batis 40mm f/2 CF will be available in November 2018 with a price tag of $1,299. … Continue reading


Fujifilm Unveils GFX 100 Megapixels Concept

Photokina 2018 : In addition to the Fujifilm Instax Square SQ20 Hybrid Instant Camera and Fujifilm GFX50 R Medium Format Mirrorless Camera, Fujifilm also unveiled the GFX 100 Megapixels Concept, the concept of flagship model currently under development as a new addition to GFX system.

The concept is to create Fujifilm’s flagship model with highest performance and innovative features fully capable of meeting the diverse needs of professional and high amateur photographers. It incorporates the world’s highest* 102 million pixels image sensor which is larger than 35mm full size sensor, realizing world-leading image quality with Fujifilm’s proprietary color reproduction technology accumulated over many years and ground-breaking mobility. … Continue reading


Leica S3 Medium Format Camera Officially Announced

Photokina 2018 : The previously rumored Leica S3 medium format camera is now officially announced, which is expected to feature 64 megapixels medium-format sensor, a “large and bright SLR viewfinder,” 3 fps burst shooting and 4K video capture. This Leica S3 medium format camera will be available in spring of 2019.

In addition, Leica Camera announced a groundbreaking L-mount alliance with Panasonic and Sigma, a new color option for the Leica CL, a new FOTOS image capture and sharing mobile app compatible with all Wi-Fi enabled Leica cameras and firmware updates for the SL systemS (Typ 007)M10 and M10-P. … Continue reading


Fujifilm G Mount Lens Roadmap Announced (GF 100-200mm f/5.6, 45-100mm f/4, 50mm f/3.5)

Photokina 2018 : In addition to the Fujifilm Instax Square SQ20 Hybrid Instant Camera and Fujifilm GFX50 R Medium Format Mirrorless Camera, Fujifilm also announced the latest development of the G Mount Lens Roadmap for the GFX system of medium format mirrorless cameras.

The latest roadmap adds the new FUJINON GF 100-200mm F5.6 R LM OIS WRtelephoto zoom lens, GF 50mm F3.5 R LM WR compact prime lens and GF 45-100mmF4 R LM OIS WR mid telephoto zoom lens. With the addition of these lenses, the GF lens lineup includes a total of eleven lenses covering focal lengths from 23 to 350mm (equivalent to 18-277mm in the 35mm format), to support a wide range of shooting scenarios and photographer needs. … Continue reading


Fujifilm GFX 50R Medium Format Mirrorless Camera

Photokina 2018 : The new Fuji GFX50 R rangefinder-style medium format mirrorless digital camera announced.

Featuring a large 51.4MP G Format CMOS image sensor and X-Processor Pro image processing engine, the GFX 50R delivers superior image quality in a compact and lightweight body reminiscent of their renowned medium format film cameras widely used in street and documentary photography.

The GFX 50R is equipped with a 0.77×3.69M-dot organic “OLED” electronic viewfinder for accurate focusing and framing images. Weighing approximately 145g less than the GFX 50S, this camera offers intuitive handling in a rugged, weather-sealed body to meet the varying needs of photographers.

The Fujifilm GFX 50R will be available in November for $4499: $2000 less than the original price of GFX 50s. Check pre-order links at stores BHphotoAdoramaAmazonUS and GFX 50R sample images here. … Continue reading


Panasonic S1 & S1R FF Mirrorless Announced (4K60p, Dual IS, Dual Card Slots)

Panasonic has announced two new full frame mirrorless cameras at Photokina 2018. The new Panasonic FF cameras are the Panasonic S1 (24MP, 4K60p, Dual IS, Dual Card Slots) and Panasonic S1R (47MP, 4K60p, Dual IS, Dual Card Slots).

Below are top features:

  1. Capabilities with high definition and high level of expression achieved with the newly-developed 35 mm full-frame image sensor and image processing engine.

(Effective pixels: approximately 47M for the S1R and 24M for the S1)

  1. World’s first*1 support for 4K 60p video recording in a full-frame Digital Single Lens Mirrorless camera.
  2. World’s first*1 full-frame camera equipped with Dual I.S. (Image Stabilization), enabling handheld shots for dark or distant scenes that would previously have required a tripod or other equipment.
  3. A double slot for XQD memory cards and SD memory cards, the first for Panasonic; and a rugged triaxial tilt LCD, emphasizing ease of use and supporting professional photography and videography.
  4. Leica Camera’s L-Mount, making it possible to use interchangeable lenses that meet the L-Mount specifications of the partners*4 Leica Camera and Sigma. Expressiveness is further enhanced by increasing options for interchangeable lenses.

Release date for both S1 & S1R will be in early 2019. You can take a look at full press release here. … Continue reading


L-Mount Alliance between Leica Camera, Panasonic and Sigma

One day before the official launch of Photokina 2018, Leica Camera AG, Panasonic and Sigma announced a strategic partnership at the company’s press conference.

The “L-Mount Alliance” is an unprecedented way of working together and will be particularly beneficial to the customers of the three companies. It allows Panasonic and Sigma to use the L-mount standard developed by Leica for their own developments and thus also offer cameras and optics with this lens mount.

Through the joint efforts of the three partners, the alliance will significantly contribute to the importance of the L-Mount standard for the world of photography. … Continue reading


Fujifilm X-T3 Officially Announced : 26MP, 4K/60p, Price $1,499

Fujifilm today unveiled the new Fujifilm X-T3 with an all-new back-illuminated 26.1MP X-Trans CMOS 4 sensor and X-Processor 4 processor.

The new X-T3 delivers superb image quality, dramatically improved AF performance, exceptional tracking performance of fast-moving subjects and blackout-free burst shooting. The X-T3 is also the first APS-C mirrorless camera capable of 4K/60P 10bit recording to meet the needs of professional videographers. The camera shoots continuously at 20 fps (e-shutter) or 11 fps (mechanical shutter) at full resolution, or at up to 30 fps in a 1.25x crop mode.

Fujifilm X-T3 will be available starting September 20th in black and silver for $1,499.95 body-only, or as a kit with the XF 18-55mm for $1,899.95. Check pre-orders at B&H PhotoAmazonUSAdorama. … Continue reading


Full Fujifilm X-T3 Specs Leaked

Full Fujifilm X-T3 specificaions now available ahead of the official announcement. From the APS-c mirrorless camera X-T3 specs, the shooter will feature a new 26MP sensor and Monochrome adjustment film simulation.

From the X-T3 specs sheet we can see that the camera will offer blackout-free high-speed continuous shooting at the maximum speed of 30fps. It will be possible within a frame equivalent to 16.6-megapixels (1.25 times crop). Check out the rumored X-T3 specifications below. 

Fujifilm X-T3 announcement is scheduled to happen on September 6th. The camera will replace the X-T2. It will be made in China and feature 20fps burst speed like the Sony A9 ($4,498). 
… Continue reading


Fujifilm X-T3 Release Date Scheduled for Late September

Fuji is rumored to be working on a replacement of the X-T2 mirrorless camera. Fujifilm X-T3 release date is scheduled for late September.

The rumor mill is claiming that the next Fuji X-series camera will be the Fujifilm X-T3 model. The official announcement of the X-T3 is expected to happen prior to Photokina 2018 in September. As a result the camera will start shipping in late September.

Here is a roundup of Fujifilm X-T3 specs list. The shipping date for Fujifilm X-T3 will be in late September, 2018.

Best Lenses for Fujifilm X-T2 … Continue reading